Hello Friends, In this blog post I am going to let you know about the story of best email marketing service.
How will a person decide, which email marketing is best for him?
Most of the time you will see a answer like, it depends on each person requirements and budget. And this is quite right. As budget plays an important role here, it fixed the criteria of our search for best email marketing.
We start looking at the best thing in our budget and find the best one, but can we say it best?
Not sure! As it is obvious that a costly email marketing service will have so many features that can not be found in a cheaper email marketing service and so many additional functionalities.
So, now how can we say which is best and which is worst? And in today time there are many cheap email marketing service provider which are providing all the features and services like a costly email marketing service.
So the conclusion is that peoples find a email marketing service best and worst as per their budget, requirements, and experience with that email marketing service.
As per my experience in the field of email marketing, there is nothing like best and worst email marketing, all can be best or all can be worst, it totally depends on your use and requirement and the main thing is the procedure which you follow to do the email marketing. I am explaining this with the help of a story, hope you will like it.
Ram and Shyam were two kids, ram brought a cheaper bicycle from the market, and as his parents could not afford very costly ones. And Shyam brought a very costly bicycle as his parents could have afforded this price.
Ram’s bicycle was not very attractive, it did have a horn, side tire to support it, no carrier, no basket in front, but the main features of the bicycle was there that is two main tires and seat and a handle to move it in either direction.
Shyam bicycle was very attractive in look and it had all possible features and accessories by bicycle.
Now, the story begins, However Ram bicycle was not very attractive and accessories less still he follows the right procedure and learned the bicycle step by step and at last he learned it so confidently. And now he was ready to ride any bicycle very confidently.
On the other hand, Shyam who was having a very costly and attractive and branded bicycle, could not learn it after so many attempts as he did not follow step by step procedure and he crashed his bicycle and himself many times and his bicycle also got damaged badly. Shyam also got fear in his mind towards each bicycle.
Now I relate this story with email marketing, The basic functionality of email marketing service is to send the emails. now it’s the cost may vary with the additional functionality provided by it.
Some ESP provides more functionality and some provide more, but we can not make a generalized concern about any email marketing service that it is best or it is worst.
As there are so many factors which can make it good, better and best, but nothing is worst. It will depend on your requirement and the procedure that you use.
Peoples can get more output from cheap email marketing services by following a proper procedure to send the email campaign, and peoples can also have bad experiences with costly and branded email marketing services.
For example, if a new user purchases a third-party email list and sends so many spams email without cleaning his email list and his SMTP account got suspended in a very first attempt then if he will blame ESP then it will not be justified as it was his mistake.
So if a user does not know much about email marketing then he should not start email marketing immediately, instead, users should read tutorials provided by almost all the ESP and should follow a proper procedure to set up his account.
And the user should also mind and follow all the necessary instructions while sending the email campaign, like cleaning the email list before sending the email campaign each time.
You may also like these extensive blog posts on email marketing service given below:
Never make a consideration in your mind that this ESP(email marketing service) is good and this is bad until you actually try it. As an ESP-email marketing service can be best for someone and could be bad for someone. The best way to select an email marketing is that first set your budget and requirements and then search for the best suitable email marketing service matching your requirements and budgets.
Make a proper setup of your account, verify email and domain both before sending bulk email. And read and follow all the necessary instructions on the account usages provided by email marketing service.
In the case of any queries, you can write to us at email@example.com we will get back to you ASAP.
Hope! you would have enjoyed this post about Best Email Marketing Service For your Business 2020.
Please feel free to give your important feedbacks in the comment section below.
Have a great time!